At the heart of every business and every idea is a problem that needs to be solved. Whether you are a business that has been around for 100 years or a new start-up trying to find its niche, you exist because you fill a need.
However, the nature of technology and people is that they are all constantly changing. Businesses often fail to see shifting market trends and fail to innovate in a timely manner. The ending result can be devastating losses in revenue that place your business at risk.
I believe there is tremendous value in organized strategy and idea building sessions, as well as working with start-ups and new companies on strategies for short-term and long-term growth.
Through a process known as ideation, I can work with your company or organization to generate new ideas, identify new trends and opportunities in the marketplace and create the right benchmarks for success. By building out the thought cycle correctly, we can help your team go from innovation, to development, to execution.
Marketing and social media are essential skills for people and teams within organizations. Technology and best practices are constantly changing. And you cannot simply bring in younger talent, because they do not understand the strict rules professionals need to follow.
This is one of the reasons why I started Catoctin Education. Through this company, individuals and teams of all sizes, private or public sector, can obtain the best quality marketing and social media training available – both in person and online.