"Go Confidently In the Direction of Your Dreams. Live the Life You Have Imagined."

- Henry David Thoreau

You have dreams and goals for your business.

You should achieve them.

Let's explore the possibilities for your business, and unleash its true potential.

Perspectives

Webinars, Guides and Reports

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Here are the upcoming reports and release dates:

How To Create A Successful Lead Generation Webinar
Lead generation and sales are the name of the game for every business. One of the best tactics any marketing and sales team can use is to generate leads and increase awareness is to hold a Webinar. However, to be successful with your webinars, you need more than a compelling topic and good content. During this event, Michael Hackmer is going to get into the essential elements of how you can create a successful Webinar for your business or organization. The event will cover topic selection, audience, promotion, content, ways to fight online meeting fatigue, and more. There will be time for a "Question and Answer" session following the presentation. If you've been thinking about creating a Webinar, or want to improve your webinars, this event will be perfect for you.
Date: Monday, December 12, 2022
Time: 1:00 pm Eastern / 10:00 am Pacific
Click here to register for the Webinar and receive the report.


Data

Data and Trends

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A collection of important statistics and trends for businesses and governments to consider. We expand on what these data points mean to organizations.

OPTIMISTIC Talk

Feeding the wolf of hope, kindness and truth.

Michael Hackmer will host "OPTIMISTIC Talk" - a podcast to highlight the stories of hope, peace, serenity, joy, love, humility, kindness, and truth that exist all around us.

Each show will seek to provide an optimistic view of the world around us and inspire all of us to take more positive action in our day to day lives.

You can view detailed summaries of each week's program by visiting the OPTIMISTIC Talk page.

Questions about a past or upcoming episode? Ideas for a future program? Or do you want to be considered for an interview on a program? Let me know by e-mailing me at: michael [at] hackmer [dot] com

WEBINARS with Michael Hackmer

Register for these events and join in the discussion.

In addition to webinars that include reports, I also hold one-off webinars on topics that are designed to help people with their marketing efforts. Take a look at these upcoming events. Registration is free.

Upcoming events include:


Registration for these events is free but required.

Register to view my specialized webinars

What Do You Need Help Building?

Here are some services that I can provide for your business or organization.

Strategy

Recognize Trends and Curate Ideas To Make Successful Plans

Businesses and organizations need to recognize current and emerging trends and curate ideas to build smarter strategies for growth and success. Let's look at what is defining your marketplace and driving customer behavior. Together, we can develop the right strategy and tactics so you don't waste time or opportunities to achieve your goals.

Audiences

Identify Your Target Audiences and Know Their Needs

Personalization and technology has created more audience segments than ever before, and more ways to reach them. Who you are trying to connect with needs to be determined before you create content and build an experience. Let's make sure we "know" who your audience is, what they really want, as well as the "how" and "when".

Experiences

Create and Deliver Engaging Content and Compelling Experiences

Technology has changed how people consume information and how they engage with brands. If you do not deliver content that resonates, or a compelling digital experience, you risk being dismissed. Let us work together to build better content, as well as rich digital and in-person communications.

Want to talk?

Call or e-mail me to discuss how I may be able to help.

A brief, preliminary conversation does not cost anything. I will provide a non-disclosure agreement (NDA) for more detailed conversations. But let's at least get the conversation started. Waiting is always more costly.

Colliding With The Social Web

Who doesn't love a good blog? Colliding With The Social Web is my personal blog where I touch topics ranging from technology and business to media and parenting. I invite you to click on the link and explore the different articles and interviews which span a wide range of categories and topics.

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