Other thoughts from Blog Potomac: blog with your customers in mind

After making my initial post about Blog Potomac, I’ve decided to write something shorter along the lines of customer interaction. Lionel Menchaca, Digital Media Manager and Chief Blogger at Direct2Dell, had some excellent points during Blog Potomac that deserve some mention in this space. For one thing, Menchaca started in tech support providing information and
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DC Bloggers Gather for Blog Potomac – Engagement, Measurement and Ethics Seen as Keys

Last Friday, June 13th (yes, Friday the 13th), I ventured to Blog Potomac, where Geoff Livingston and his team at Livingston Communications, the folks at Viget Labs, WordBiz.com, Inc., and others put together a premiere social media marketing event for the greater Washington DC area at the State Theater in Falls Church, VA. First of
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Internet Retailer: An Exhibitor’s Perspective

As some people out there know, I attended the Internet Retailer Conference and Exhibition in Chicago with my colleague, Mike Ferrara. Our presence at IRCE lasted from Monday, June 9 through Wednesday, June 11th. Since our focus as first-time exhibitors was the exhibit hall (go figure, right), my summary is nothing more than a series
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