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What is a “Winning Media Strategy?” What is working for you online?

by Michael Hackmer / Friday, 03 April 2009 / Published in Conferences, Events And Contests

The question of what is a “winning media strategy” and what is working for your business online are two important questions being posed to media executives leading to BIA’s Winning Media Strategies conference, May 20 – 22, in Washington, DC.

In the embedded video within this blog post, BIA’s Chief Strategy Officer and WMS Program Director, Rick Ducey, poses the question to all of you. Watch the video and submit a video response (or submit a comment to this blog post) of how you would define a winning media strategy. We also are interested in knowing what is working for you online?

All results will be shared at Winning Media Strategies – click here to learn more.

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Tagged under: BIA, online, Winning media strategy, WMS

About Michael Hackmer

Michael Hackmer is the founder of Social Web Tactics (www.socialwebtactics.com), a digital marketing and sales agency focused on providing businesses and organizations the ability to connect with their audience using the latest and most effective digital technologies and tools. He has been a speaker, consultant and marketing strategist for over 15 years. He also has worked in federal and state government relations, and managed industry affairs and association membership. He has developed digital and strategic marketing campaigns for companies including: Adobe, Deltek, HP, K12, Red Hat, Strayer University and more. He has helped non-profits and corporations with marketing automation solutions. He is originally born in Boston, MA. Graduated Phillips Academy, Andover in 1994. Received his B.A. in Politics from The Catholic University of America in 1998. Michael lives in Ashburn, Virginia with his wife and daughter. He loves to run, swim and travel throughout South America.

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