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FedTalks 2010 Recap: Deploying technology that enhances government, citizen engagement

by Michael Hackmer / Wednesday, 13 October 2010 / Published in Conferences, Events And Contests, Gov 2.0, GovCon

In a very compact and detailed exploration of Gov 2.0, FedScoop’s FedTalks 2010 dove into the web 2.0 and cloud initiatives government agencies are deploying to meet actual needs and improve productivity and service value. The one-day conference, held in Washington, DC’s Shakespeare Theater, focused heavily on how government agencies can be successful at implementing web 2.0 initiatives by avoiding many of the classic pitfalls associated with adopting and integrating new technology and new online services.

Reduce barriers to internal communication

One of the first challenges identified was the need for government agencies to focus on reducing barriers to internal communication. Craig Newmark, the founder of Craigslist who has worked extensively to help Veterans Affairs, noted that “people in the rank and file in any organization know how to get things done” since they are closest to the pain points. “What they need,” Newmark noted, “is a way to get that information to the boss.”

For more information on Craig Newmark’s session at FedTalks, see Craigslist’s Craig Newmark talked to Chris Dorobek on improving communication and ideation in federal agencies

Innovation leads to invention

And once the communication channels are open, government agencies will be able to generate great internal innovation. Peter Levin, CTO at Veterans Affairs said that when he was first hired, the Veterans Affairs administration was “a 310,000-person agency that was moribund, adversarial and stovepiped.” Today, it is “people-centric, results-driven and forward-looking.”

So, what changed?

For starters, the challenge wasn’t just one of new ideas, but of implementation of those ideas.

“Innovation is not just invention,” Levin said. “Frankly, invention is the easy part. Innovation is about new ideas and Implementation.

The key to implementing change, according to Levin, was the communication inherent in open government. “We’re making big changes just by asking the employees, just by asking the people who already knew how to do the job in the first place.”

For more information on Peter Levin’s session at FedTalks, see Dr. Peter Levin, CTO of the Department of Veterans Affairs spoke about the links between open government, open architecture and innovation.

Don’t get caught-up with “shiny app syndrome”

With ideas flowing and the pathways towards innovation clear, government agencies still need to be mindful to avoid implementing projects that ultimately do not deliver any real value or productivity.

Peter Corbett, founder and CEO of Washington, DC-based iStrategy Labs cautioned the audience by saying, “I’m afraid we’ve all got ‘shiny app syndrome.” The focus is not on building tools and widgets because they can be built. The focus is to answer the question, “How can productivity be enhanced?”

“The goal,” Corbett told the crowd, “is to develop civic innovator networks — groups of developers who are passionate about using data to make people’s lives better.”

And Corbett, who ran an app development contest for the government of the District of Columbia, knows how to build innovator networks. Not only did he help to unlock government data for Washington, DC residents, Corbett also took on the challenge of launching “Apps for the Army,” an app development contest that drew on the coding talents of soldiers to unlock critical information for soliders in the field.

“Everyone told us we were crazy,” he told the FedTalks crowd. “They said ‘soldiers can’t code.'” But within 75 days, 119 soldiers submitted 53 apps, competing for cash prizes. They came up with solutions like an Android app that tracked and quickly shared the locations of IED explosions in Baghdad — something soldiers can use to protect themselves every day.

For more information on Peter Corbett’s session at FedTalks, see iStrategyLabs CEO Peter Corbett took on crowdsourced apps in the cause of government innovation.

Results matter

Lastly, the FedTalks audience was reminded that results matter.

U.S. Deputy Chief Technology Officer, Andrew McLaughlin cited the healthcare.gov site, which allows consumers to see the costs related to healthcare plans, including what each provider charges and the costs that consumers can expect to pay. Even McLaughlin was surprised, “[healthcare.gov] doesn’t look like a government website, it looks like something out of Silicon Valley.”

And in closing out the conference, Federal CIO Vivek Kundra said that adopting more Gov 2.0 processes have also lead to cost savings. Kundra said, “We’ve halted $20 billion worth of spending on systems that were not producing dividends.”

What’s more, Kundra said that federal agencies have also become more efficient and effective by shifting the focus of acquisitions and IT management “from growing infrastructure to learning how people interact with services.” This change in focus has made it possible to close hundreds of federal data centers. The Department of the Interior, for instance, has gone from operating more than 100 data centers, to operating about 20.

For more information on Andrew McLaughlin’s session at FedTalks, see Andrew McLaughlin, White House CTO (and “Deputy Chief Nerd @ the White House”) opened with a keynote on open government and health care.

For more information on Vivek Kundra’s session at FedTalks, see Vivek Kundra, CIO of the United States, closed things out by linking the themes of open government, cost savings, efficiency and the democratization of data.

FedTalks stresses innovation and implementation

Perhaps the best way to sum-up FedTalks 2010 is when Kundra said that going forward the government’s IT strategy will focus on “finding the innovative path,” using technology to “shift power to the American people.”

And while much of the conference focused on how government was adopting internal technology development, speakers also stressed that there still remain significant opportunities for government contractors to provide innovative solutions and to be a lynchpin in an open government world.

As federal CIO Vivek Kundra said in closing out FedTalks 2010, “there is no way that government employees will ever out-think 310 million American people,” and the way those people come together to offer solutions to the government is through the contracting community.

Micheal Mullen, Senior Tech Editor and Sean Tucker, Knowledge Editor, govWin, contributed to this post.

ADDITIONAL SESSION BLOG POSTS

  • Capt. Michael Weiner of the Defense Health Information Management System (DHIMS) covered the next generation of government health records
  • Symantec’s Gigi Schumm spoke about the changed cybersecurity landscape and the need for information-centric security models.
  • Chris Kemp, NASA CIO of IT, spoke of cultural challenges to government IT innovation.
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    About Michael Hackmer

    Michael Hackmer is the founder of Social Web Tactics (www.socialwebtactics.com), a digital marketing and sales agency focused on providing businesses and organizations the ability to connect with their audience using the latest and most effective digital technologies and tools. He has been a speaker, consultant and marketing strategist for over 15 years. He also has worked in federal and state government relations, and managed industry affairs and association membership. He has developed digital and strategic marketing campaigns for companies including: Adobe, Deltek, HP, K12, Red Hat, Strayer University and more. He has helped non-profits and corporations with marketing automation solutions. He is originally born in Boston, MA. Graduated Phillips Academy, Andover in 1994. Received his B.A. in Politics from The Catholic University of America in 1998. Michael lives in Ashburn, Virginia with his wife and daughter. He loves to run, swim and travel throughout South America.

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