BIA/Kelsey Media Ad View Plus Categories Infographic
Monday, 17 June 2013 / Published in Business Development, Conferences, Events And Contests, Digital Media, Marketing

Local Ad Dollars 2013: What Business Categories Are Spending And Where

Local advertising market is expected to grow from $132.5 billion in 2012 to $148.8 billion by 2017, according to BIA/Kelsey’s U.S. Local Media Forecast (2012-2017). However, some key questions arise from this data: What media channel(s) is experiencing growth or worrisome declines? How are advertisers spending their money across local search, video, classifieds/verticals and other