The question of what is a “winning media strategy” and what is working for your business online are two important questions being posed to media executives leading to BIA’s Winning Media Strategies conference, May 20 – 22, in Washington, DC.

In the embedded video within this blog post, BIA’s Chief Strategy Officer and WMS Program Director, Rick Ducey, poses the question to all of you. Watch the video and submit a video response (or submit a comment to this blog post) of how you would define a winning media strategy. We also are interested in knowing what is working for you online?

All results will be shared at Winning Media Strategies – click here to learn more.